By George! Why Asda Jobs Fit UK Recovery
Updated: 3:34pm UK, Monday 07 April 2014
By Poppy Trowbridge, Consumer Affairs Correspondent
It is not every day a company, albeit a major employer, confirms plans to create 12,000 jobs in the UK.
That's clearly a significant amount of badly needed new work.
But as unemployment across the UK is coming off uncomfortable highs hit during the recession, some economists and many politicians are concerned that the jobs being created are the wrong kind: temporary, badly paid, with little security.
Despite the UK's reputation for the wrong kind of snow, the wrong kind of rain etc these jobs, for the most part, are the right kind.
The 12,000 positions represent full-time roles. So, even if split by part-timers, the number of jobs simply multiplies.
The job creation has already begun in the North of England, the company having opened 14 new stores already in 2014, and will pick up pace significantly in the two years to 2018 as Asda makes its presence felt in London and the South East.
While the majority will be shop floor spots, Asda's plan to expand with superstores, supermarkets and 'click and collect' locations will require a variety of skilled back office staff, managers, accountants and logistics personnel.
Asda does not offer zero-hours contracts, which means employees can bank on a certain income stream, even if not top of the range.
So, the 12,000 promised spots look somewhat more secure, dispersed across the country, and come with the promise of accelerated creation.
That counts for quality these days.
And if Asda delivers on these promises, we should not turn our noses up at it.
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